︎

About

Experience


Education

BFA Communication + Photography Minor
  • Graduated with Academic and Departmental Honors ✨

Skills

Web

  • HTML
  • CSS/SCSS/SASS
  • JS/JQuery
  • UX Research
  • UI Design
  • Prototyping
  • Wireframing
  • Testing/Debugging

Branding

  • Logo design
  • Brand Strategy
  • Creative Copy
  • Design System

Art Direction

  • Photography
  • Photo Retouching
  • Illustration
  • Video Editing

Check out my
︎︎︎ Resume

︎︎︎ Work

I’m concept-focused, whether that means archiving weirdly
gendered products
like a “Man Bread” vs. a “Women Bread,” creating a
brand identity
focused on spreading multiculturalism through culinary fusions, or helping people recontextualize the impact of crises around the world through
Augmented Reality (AR) technology.


What ties these projects together isn’t necessarily the medium, but rather the larger idea: identifying social constructs within our society, creating a more inclusive community through a brand, or figuring out how to make people care about events happening on the other side of the world.


Data is the base of my process: an interesting stat = interesting work. Based on the study’s findings and the current pop culture, the project’s form follows its function.

Although my work is different project-to-project, I see the connections between each discipline. For me, photography is design, in the sense that it requires total control of the scene from the lighting, subject matter, and post-production processes. Or, a dataset is more than just numbers; it’s a form of storytelling.


My background comes from several pre-college intensives at
SVA
and
RISD,
and an undergraduate study at
Parsons School of Design—The New School,
where I received my BFA in Communication Design and a minor in Photography with Departmental and Academic Honors.

Previously, I was the Digital Product Design intern at
Columbia Records—Sony Music
in their Music Analytics division of A&R. My task was to revamp the internal analytics interface + reporting system based on UX research, design patterns, and the department’s long-term product goals.

In my free time, you can probably find me playing Fire Emblem, longboarding, or scraping new music from Spotify.